in the spotlight: Fashion Retailer, Stratford

Background

Offering timeless design at affordable prices, is this fashion retailers philosophy– first launched in London in 2007. Since then, the fashion brand has gone on to open stores across Europe, Asia and the Middle East. Each one located in a building of interest, with a design approach that showcases the original architectural features as much as it does their latest collection.

For their new Stratford store, they were looking for an aesthetically understated audio solution capable of blending into the building whilst still delivering intelligible and inclusive audio.

Challenge

A sub brand of a fast-fashion international chain, this concept couldn’t be more different creating gallery-like spaces to house their high-end, high-quality clothing. Our solution would have to blend in with the store’s clean, uncluttered design, limiting the options available to us.

Solution

Adhering to the brand guidelines, we selected ceiling speakers with wide audio coverage and square grilles to blend in amongst the store’s square light fittings and maintain the clean lines of the store. We then linked these speakers to a multi-channel amplifier and zone mixer, delivering excellent clarity of sound that could be simply controlled.

Result

Teaming our in-depth understanding of all things audio with our client’s flair for high end, affordable design, we delivered an audio solution that was in perfect harmony with the brand’s values.

From the customer

Hutchison-t have been an extremely valuable contractor for our brands in the UK. They have provided excellent customer service before, during and after the project’s completion. Their knowledgeable staff are always happy to help with providing the most convenient, appropriate or sometimes, best valued audio equipment.

Senior Project Manager, Major Fashion Retail Group

Project Tags

retail

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